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Increase Your Revenue

The NEXUS WIN Revenue Methodology has three pillars.​


Under each of the three revenue pillars, there are components with specific products and robust tools and approaches to build out and/or refine those components.

The pillars can be applied individually, together, or customized to fit your needs.

Winning

Strategy Foundation

Increasing New Business and Impact

New Areas

and

Expansion

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Winning Strategy Foundation

Assessment of Internal Strategy Attributes

Purpose: To understand the current status of the nine elements of Organizational Identity and how they contribute to the current strategy.

 

Product: Written assessment of strategy attributes, presentation to key stakeholders, and NEXUS recommendations for strengthening internal attributes.

Assessment of Strategy Capability for Team

Purpose: To understand how leadership and staff currently manage strategy development and execution. 

Product: Actionable recommendations for capability enhancement.

Crafting Mission, Purpose, and Values

Purpose: Validate the foundational elements of the Organizational Identity.

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Product: Crafted Mission Statement, Defined Purpose, Desired Impact and Change, Crafted Principles and Behavioral Guidelines, Customizations as needed.

Assessment of Strategy Performance Culture

Purpose: To understand if the organization has a common understanding of strategy and if staff are held accountable to agreed-upon strategic goals.

Product: Comprehensive performance culture assessment.

Identifying Unique Strengths and Challenges

Purpose: The identification and acknowledgment of the non-profit, corporation, or social enterprise's unique strengths and areas to overcome to achieve growth. Solidifying internal commitment to strategy alignment.

Product: Identification of unique strengths of the non-profit, corporation, or social enterprise, recognition of foreseeable challenges, commitment to addressing these challenges, and leveraging strength.

Defining the Future State and Strategic Priorities

Purpose: Craft the remaining elements of organizational identity that will lead to the execution of strategic priorities.

Product: Draft Vision Statement, Strategic KPI Dashboard, Outlined Workstreams, Drafted Strategy Map, and Customizations as required.

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Increasing New Business and Impact

Identifying Key Metrics for Revenue and Impact

Purpose: To project revenue, outputs, and impact using trend data including that of programs, financial, and potential new funding.

Product: Revenue scenarios, long-term goals, and targets.

Establishing a Revenue Unit for Enhanced Capabilities

Purpose: To build or strengthen the unit that has the capability and accountability to lead revenue growth.

Product: Identification of key drivers to strengthen the revenue function, along with an execution plan for implementing a revenue unit that fosters efficiency and collaboration.

Developing an Executable Revenue Plan

Purpose: To develop an executable revenue plan.

Product: Comprehensive revenue plan, concept notes, proposal development, and internal investments with a high return on investment (ROI) and/or internal rate of return (IRR) potential.

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New Areas and Expansion

Developing a Diversification and Scaling Plan

Purpose: To diversify or scale proven approaches for growth enhancement.

Product: Detailed diversification and scaling plan, pilot investments, and partnership opportunities.

Crafting Strategic Proposals and Investment Plans

Purpose: To grow revenue through grants and investments.

Product: Comprehensive procurement packages, including proposals, business plans, and budgets, tailored to various stakeholders, with full support for technical writing and negotiations.

Strengthening Organizational Capabilities

Purpose: To strengthen internal processes and people; to diversify and scale for growth.

Product: Key drivers and execution plan for diversification and scale function.

Business team planning a marketing strategy

Ready to Transform Your Non-Profit, Corporate Social Impact Unit, or Social Enterprise?

Contact NEXUS Strategy and Growth Partners to schedule a free discovery session and find out how we can tailor a strategy that fits your needs.

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